Why?

While blog stalking, I came across this link:

https://www.bumpits.com/?MID=538368

I have a few of comments.

First of all why?

Second, what happens if you are in a windstorm and your secret is revealed?

Third, when I read the name of this product, I think "bum-pits".

Now, whenever, I see some gal with mile high hair, I'm going to wonder if she's bumped it artificially and maybe wonder about her bum-pits. Geez. Sorry.